Heather Stark is no stranger to Alcorn. She’s the founder of Grace & Grit. As her roles have grown, we’ve helped her seize each opportunity. As her career evolved to full time girl-empowerment, her message evolved with it. Heather realized the need for a safe place for not only girls to be vulnerable – but women, too. So we developed a visual brand and style that blended boldness with tenderness to capture Heather’s true unapologetic style.